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Social Networking Strategies & Tactics for Business Success
Summary:
In this course, the student will use PC lab exercises and view demonstrations to develop web search, writing, and metric skills for social networking applications-as they relate to achieving business goals in the workplace setting.
Duration:
2 Days/Lecture & Lab
Audience:
This course is designed for business professionals in sales, marketing, human resources, recruiting, training, information technology, and business development.
Topics:
- Search engine fundamentals
- Social networking applications
- Web search strategies
- Web search tactics
- Copywriting techniques
- Business metrics for social networking
Prerequisites:
The student should have reasonable exposure to using Google(, LinkedIn, Twitter, Facebook, or YouTube.
Last Update: May 21, 2013
