Exploring the Stages of Digital Kid Life

Donna Friedman Meir, Chief Innovation Officer at Insight Research Group, will take you on a deep-dive into the developmental, social and cultural drivers that influence the media habits of kids at ages four, seven and eleven.

Fully understanding your user is the first step towards developing great apps for them, so don't miss this chance to get to know kids better.

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Published November 23, 2011