Link Your Salesforce Data using Marketing Cloud Connect MCC-201

Training Summary
Unify and analyze your data in one place with Marketing Cloud Connect. In this 4-day class, you'll learn how to link your Marketing, Sales, and Service Clouds to seamlessly engage with your customers. Discover how to segment Salesforce data to create personalized, targeted emails. Track and report on those emails to see what resonates most with your customers so you can strengthen your relationships with them.
There are no prerequisites for this course.
4 Days/Lecture & Lab
This course is ideal for email digital marketers responsible for managing the email channel for their organization, Salesforce Admins responsible for supporting users when Marketing Cloud Connect is installed, and customers who will be connecting their Salesforce org to Marketing Cloud using Marketing Cloud Connect.
Course Topics
  • Salesforce Marketing Cloud Overview
  • Marketing Cloud Connect
  • Marketing Cloud Connect Configuration
  • Personalized Digital Marketing
  • Synchronized CRM Data
  • Journey Builder

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