Social Networking Strategies & Tactics for Business Success

PT7763
Training Summary
In this course, the student will use PC lab exercises and view demonstrations to develop web search, writing, and metric skills for social networking applications-as they relate to achieving business goals in the workplace setting.
Prerequisites
The student should have reasonable exposure to using Google(, LinkedIn, Twitter, Facebook, or YouTube.
Duration
2 Days/Lecture & Lab
Audience
This course is designed for business professionals in sales, marketing, human resources, recruiting, training, information technology, and business development.
Course Topics
  • Search engine fundamentals
  • Social networking applications
  • Web search strategies
  • Web search tactics
  • Copywriting techniques
  • Business metrics for social networking

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